{"id":8390,"date":"2019-06-28T08:48:36","date_gmt":"2019-06-28T07:48:36","guid":{"rendered":"https:\/\/grupoandres.desarrolloundanet.com\/?p=8390"},"modified":"2019-06-28T09:23:18","modified_gmt":"2019-06-28T08:23:18","slug":"grupo-andres-depasse-les-4-millions-de-commandes-en-ligne","status":"publish","type":"post","link":"https:\/\/grupoandres.desarrolloundanet.com\/fr\/informations\/grupo-andres-depasse-les-4-millions-de-commandes-en-ligne\/","title":{"rendered":"Grupo Andr\u00e9s d\u00e9passe les 4 millions de commandes en ligne"},"content":{"rendered":"

La soci\u00e9t\u00e9 r\u00e9compense la fid\u00e9lit\u00e9 de ses clients sur la plateforme B2B. Neum\u00e1ticos Andr\u00e9s a trait\u00e9 plus de 4\u00a0millions de commandes depuis sa boutique en ligne professionnelle et, pour c\u00e9l\u00e9brer cet \u00e9v\u00e9nement historique, le mois dernier, il a r\u00e9compens\u00e9 le client<\/strong> qui a eu la chance que son panier co\u00efncide avec le chiffre exact de la commande de pneus en ligne num\u00e9ro 4\u00a0millions<\/strong>.<\/p>\n

\"Ganador-Pedido-neum\u00e1ticos-online-4-Millones-Grupo-Andr\u00e9s-Autom\u00f3viles-Santi-Crespo-Palencia\"<\/p>\n

L\u00b4heureux \u00a0garage a \u00e9t\u00e9 Automobiles Santi Crespo, de Palencia<\/strong>, dont le propri\u00e9taire a re\u00e7u ces jours-ci avec beaucoup d\u2019enthousiasme une tablette tactile Galaxy Tab S2 (Samsung), en r\u00e9compense de sa fid\u00e9lit\u00e9 et de sa confiance envers Grupo Andr\u00e9s.<\/p>\n

Consolidation de la vente de pneus en ligne<\/strong><\/p>\n

grupoandres.desarrolloundanet.com est la premi\u00e8re solution B2B<\/strong> (Business to Business<\/em>) du secteur du pneu. Inaugur\u00e9e en janvier\u00a02008, elle a enregistr\u00e9 son premier million de commandes quatre ans et neuf mois apr\u00e8s sa mise en service, en septembre\u00a02012. Les deuxi\u00e8me et troisi\u00e8me millions sont arriv\u00e9s progressivement en raccourcissant consid\u00e9rablement les d\u00e9lais. Et la commande en ligne num\u00e9ro 4\u00a0millions a eu lieu en d\u00e9cembre\u00a02018, diminuant de nouveau le temps de l\u2019atteindre et battant un nouveau record, ce qui constitue un indicateur incontestable de la consolidation de la boutique de pneus en ligne professionnelle<\/strong>, lanc\u00e9e il y a 10 ans.<\/p>\n

Depuis le lancement de cette plateforme B2B, le site a accumul\u00e9 plus de 800\u00a0millions d\u2019euros de ventes<\/strong>. La croissance exponentielle de cet outil a \u00e9t\u00e9 rendue possible par un travail continu de mise \u00e0 jour et d\u2019adaptation aux besoins des clients, au profit desquels ont \u00e9t\u00e9 d\u00e9velopp\u00e9s des plans constants d\u2019am\u00e9lioration de la prise en charge des clients et des m\u00e9canismes de marketing en ligne<\/strong>. Le site est disponible en espagnol, anglais, italien et portugais, avec une programmation enti\u00e8rement adapt\u00e9e aux diff\u00e9rents appareils mobiles<\/strong> qui peuvent \u00eatre utilis\u00e9s pour passer des commandes \u00e0 partir de n\u2019importe quel endroit. La technologie utilis\u00e9e est capable de traiter des milliers de clics chaque seconde, ce qui permet que le web serve de support \u00e0 plus de 20.000 ateliers sp\u00e9cialis\u00e9s qui travaillent r\u00e9guli\u00e8rement avec Groupe Andr\u00e9s.<\/p>\n

\"Grupo-Andr\u00e9s-Almac\u00e9n-pedidos-neum\u00e1ticos-online\"<\/p>\n

 <\/p>\n

L\u2019engagement de Grupo Andr\u00e9s est de maintenir cette politique de travail en ligne<\/strong> pour am\u00e9liorer chaque jour l\u2019exp\u00e9rience des utilisateurs, en offrant un service rapide, fluide et, en somme, satisfaisant<\/strong>. C\u2019est pourquoi la soci\u00e9t\u00e9 d\u00e9veloppe \u00e9galement en permanence une autre s\u00e9rie d\u2019actions de fid\u00e9lisation destin\u00e9es exclusivement aux clients professionnels.<\/p>\n

Grupo Andr\u00e9s, leader de la distribution de pneus dans la p\u00e9ninsule Ib\u00e9rique, est pionnier dans les actions innovantes de fid\u00e9lisation de B2B.<\/strong><\/p>\n

L\u2019une des derni\u00e8res initiatives prises dans ce sens a \u00e9t\u00e9 le nouveau syst\u00e8me du \u2018Saldo Andr\u00e9s\u00b4<\/strong>,introduit avec succ\u00e8s, qui r\u00e9compense les garages lorsqu\u2019ils commandent des pneus en ligne dans le cadre de campagnes cibl\u00e9es, augmentant ainsi la rentabilit\u00e9 de leur compte client.<\/p>\n

Andr\u00e9s Pneus maintient une ligne r\u00e9volutionnaire et marque la tendance<\/strong> dans la conception d\u2019outils de fid\u00e9lisation, ce qui renforce la solide relation de confiance qu\u2019il entretient avec ses clients, d\u00e9passant aujourd\u2019hui les 20.000.<\/p>\n

Les pratiques de fid\u00e9lisation ont commenc\u00e9 \u00e0 fonctionner avec la mise en service de la plate-forme B2B de Neum\u00e1ticos Andr\u00e9s en 2008, et se sont am\u00e9lior\u00e9es au fil des ans, non seulement sur le plan du traitement des clients et de la logistique, mais aussi dans d\u2019autres actions de r\u00e9f\u00e9rence dans le secteur comme les ventes priv\u00e9es, promotions sp\u00e9ciales, prix, incitations<\/strong>, etc.<\/p>\n","protected":false},"excerpt":{"rendered":"

La soci\u00e9t\u00e9 r\u00e9compense la fid\u00e9lit\u00e9 de ses clients sur la plateforme B2B. Neum\u00e1ticos Andr\u00e9s a trait\u00e9 plus de 4\u00a0millions de commandes depuis sa boutique en ligne professionnelle et, pour c\u00e9l\u00e9brer cet \u00e9v\u00e9nement historique, le mois dernier, il a r\u00e9compens\u00e9 le client qui a eu la chance que son panier co\u00efncide avec le chiffre exact de … Continue reading Grupo Andr\u00e9s d\u00e9passe les 4 millions de commandes en ligne<\/span> →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":8393,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[175],"tags":[],"class_list":["post-8390","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-informations"],"acf":[],"yoast_head":"\nGrupo Andr\u00e9s d\u00e9passe les 4 millions de commandes en ligne - Grupo Andr\u00e9s Tyres<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/grupoandres.desarrolloundanet.com\/fr\/informations\/grupo-andres-depasse-les-4-millions-de-commandes-en-ligne\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Grupo Andr\u00e9s d\u00e9passe les 4 millions de commandes en ligne - Grupo Andr\u00e9s Tyres\" \/>\n<meta property=\"og:description\" content=\"La soci\u00e9t\u00e9 r\u00e9compense la fid\u00e9lit\u00e9 de ses clients sur la plateforme B2B. Neum\u00e1ticos Andr\u00e9s a trait\u00e9 plus de 4\u00a0millions de commandes depuis sa boutique en ligne professionnelle et, pour c\u00e9l\u00e9brer cet \u00e9v\u00e9nement historique, le mois dernier, il a r\u00e9compens\u00e9 le client qui a eu la chance que son panier co\u00efncide avec le chiffre exact de … Continue reading Grupo Andr\u00e9s d\u00e9passe les 4 millions de commandes en ligne →\" \/>\n<meta property=\"og:url\" content=\"https:\/\/grupoandres.desarrolloundanet.com\/fr\/informations\/grupo-andres-depasse-les-4-millions-de-commandes-en-ligne\/\" \/>\n<meta property=\"og:site_name\" content=\"Grupo Andr\u00e9s Tyres\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-28T07:48:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-06-28T08:23:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/grupoandres.desarrolloundanet.com\/wp-content\/uploads\/2019\/01\/Neum\u00e1ticos-ANdr\u00e9s-Almac\u00e9n-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"wgand\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"wgand\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/grupoandres.desarrolloundanet.com\\\/fr\\\/informations\\\/grupo-andres-depasse-les-4-millions-de-commandes-en-ligne\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/grupoandres.desarrolloundanet.com\\\/fr\\\/informations\\\/grupo-andres-depasse-les-4-millions-de-commandes-en-ligne\\\/\"},\"author\":{\"name\":\"wgand\",\"@id\":\"https:\\\/\\\/grupoandres.desarrolloundanet.com\\\/#\\\/schema\\\/person\\\/99da1ab52cc406815279068f5d04aae0\"},\"headline\":\"Grupo Andr\u00e9s d\u00e9passe les 4 millions de commandes en ligne\",\"datePublished\":\"2019-06-28T07:48:36+00:00\",\"dateModified\":\"2019-06-28T08:23:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/grupoandres.desarrolloundanet.com\\\/fr\\\/informations\\\/grupo-andres-depasse-les-4-millions-de-commandes-en-ligne\\\/\"},\"wordCount\":646,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/grupoandres.desarrolloundanet.com\\\/fr\\\/informations\\\/grupo-andres-depasse-les-4-millions-de-commandes-en-ligne\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/grupoandres.desarrolloundanet.com\\\/wp-content\\\/uploads\\\/2019\\\/01\\\/Neum\u00e1ticos-ANdr\u00e9s-Almac\u00e9n-1.jpg\",\"articleSection\":[\"informations\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/grupoandres.desarrolloundanet.com\\\/fr\\\/informations\\\/grupo-andres-depasse-les-4-millions-de-commandes-en-ligne\\\/#respond\"]}]},{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\\\/\\\/grupoandres.desarrolloundanet.com\\\/fr\\\/informations\\\/grupo-andres-depasse-les-4-millions-de-commandes-en-ligne\\\/\",\"url\":\"https:\\\/\\\/grupoandres.desarrolloundanet.com\\\/fr\\\/informations\\\/grupo-andres-depasse-les-4-millions-de-commandes-en-ligne\\\/\",\"name\":\"Grupo Andr\u00e9s d\u00e9passe les 4 millions de commandes en ligne - 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